How Many People Have A Facebook
How Many People Have A Facebook
This year, 169.5 million people in the United States-- or more than half of the population-- will certainly utilize Facebook, a 0.9% increase from 2017, according to our price quotes.
By the end of the projecting duration (2022 ), we expect Facebook's customer base to expand to 176.3 million. That's thanks, in huge component, to older demographics.
How Old Are Facebook Users?
While more youthful individuals are leaving Facebook at an also much faster speed than we previously anticipated, older age are accessing the social platform much more-- specifically the 55-to-64 and also 65-plus age groups.
" Each of those age will certainly include roughly 1 million new customers in 2018, which is meaningful considering Facebook's individual base all at once will certainly increase by just 1.6 million," stated eMarketer senior projecting analyst Chris Bendtsen. "What this implies is that Facebook is adding extra new older customers than it's shedding more youthful ones."
On the whole, Facebook's usage amongst 55- to 64-year-olds will certainly increase by 4.9% in 2018. As well as use amongst those 65 and also older is anticipated to raise by 6.0%.
On the other hand, Facebook's usage among those 11 and also more youthful will decrease 9.3%, while those in the 12-to-17 age group and also those in the 18-to-24 age will decrease by 5.6% as well as 4.5%, respectively.
Teens might be moving from Facebook, yet it's still the No. 1 social media network among millennials, Gen Xers as well as boomers.
As a matter of fact, infant boomers prefer Facebook over other social applications, like Pinterest, Instagram as well as specifically Snapchat. This year, we expect 31.9 million individuals because associate to use Facebook.
" Facebook is still executing well in these older age groups," said eMarketer primary expert Debra Aho Williamson. "It holds true that Instagram is gaining strength amongst those 35 and also older, yet Facebook remains their system of option."
" It's where their loved ones are, as well as its features know and safe," she included. "Regardless of Facebook's extensively publicized troubles with data personal privacy, hacking and also phony news, many customers in these age are still using it."