How Many People are On Facebook now
How Many People Are On Facebook Now
This year, 169.5 million individuals in the United States-- or majority of the populace-- will certainly utilize Facebook, a 0.9% increase from 2017, according to our price quotes.
By the end of the forecasting period (2022 ), we anticipate Facebook's individual base to grow to 176.3 million. That's many thanks, in huge part, to older demographics.
How Old Are Facebook Users?
While more youthful users are leaving Facebook at an also quicker pace than we previously expected, older age groups are accessing the social platform more-- specifically the 55-to-64 and 65-plus age.
" Each of those age groups will certainly include approximately 1 million brand-new customers in 2018, which is meaningful thinking about Facebook's individual base as a whole will increase by just 1.6 million," stated eMarketer elderly projecting analyst Chris Bendtsen. "What this suggests is that Facebook is adding extra brand-new older individuals than it's shedding younger ones."
In general, Facebook's usage among 55- to 64-year-olds will raise by 4.9% in 2018. And usage among those 65 and also older is anticipated to increase by 6.0%.
On the other hand, Facebook's usage among those 11 and also younger will decrease 9.3%, while those in the 12-to-17 age group as well as those in the 18-to-24 age will decrease by 5.6% and also 4.5%, respectively.
Teenagers might be changing from Facebook, however it's still the No. 1 social network amongst millennials, Gen Xers and also boomers.
In fact, infant boomers favor Facebook over various other social applications, like Pinterest, Instagram and particularly Snapchat. This year, we expect 31.9 million people in that associate to utilize Facebook.
" Facebook is still executing well in these older age," stated eMarketer major expert Debra Aho Williamson. "It holds true that Instagram is gaining strength among those 35 as well as older, but Facebook remains their system of selection."
" It's where their loved ones are, and its features know and risk-free," she added. "In spite of Facebook's extensively publicized troubles with data privacy, hacking and also fake information, a lot of users in these age groups are still using it."