How Many Facebook Users are there
How Many Facebook Users Are There
This year, 169.5 million individuals in the United States-- or majority of the population-- will certainly make use of Facebook, a 0.9% increase from 2017, according to our quotes.
By the end of the forecasting duration (2022 ), we expect Facebook's individual base to expand to 176.3 million. That's many thanks, in big part, to older demographics.
How Old Are Facebook Users?
While younger customers are leaving Facebook at an even quicker pace than we formerly anticipated, older age groups are accessing the social system extra-- particularly the 55-to-64 and 65-plus age groups.
" Each of those age groups will certainly include about 1 million new customers in 2018, which is meaningful taking into consideration Facebook's customer base as a whole will certainly raise by only 1.6 million," claimed eMarketer elderly forecasting expert Chris Bendtsen. "What this suggests is that Facebook is including extra brand-new older individuals than it's shedding younger ones."
On the whole, Facebook's use amongst 55- to 64-year-olds will certainly increase by 4.9% in 2018. As well as usage amongst those 65 as well as older is expected to increase by 6.0%.
On the other hand, Facebook's usage among those 11 as well as younger will decline 9.3%, while those in the 12-to-17 age group as well as those in the 18-to-24 age group will certainly decrease by 5.6% and 4.5%, specifically.
Teens might be shifting from Facebook, however it's still the No. 1 social network among millennials, Gen Xers and also boomers.
Actually, infant boomers favor Facebook over other social applications, like Pinterest, Instagram and specifically Snapchat. This year, we expect 31.9 million people because friend to utilize Facebook.
" Facebook is still carrying out well in these older age groups," stated eMarketer major expert Debra Aho Williamson. "It's true that Instagram is gaining strength amongst those 35 as well as older, but Facebook stays their platform of choice."
" It's where their family and friends are, and also its features are familiar as well as secure," she included. "In spite of Facebook's widely publicized problems with information privacy, hacking as well as fake information, a lot of customers in these age are still utilizing it."