Facebook How Many Users
Facebook How Many Users
This year, 169.5 million individuals in the United States-- or majority of the population-- will utilize Facebook, a 0.9% boost from 2017, according to our price quotes.
By the end of the forecasting duration (2022 ), we expect Facebook's customer base to grow to 176.3 million. That's thanks, in big component, to older demographics.
How Old Are Facebook Users?
While more youthful customers are leaving Facebook at an even quicker speed than we previously anticipated, older age groups are accessing the social platform much more-- specifically the 55-to-64 and also 65-plus age groups.
" Each of those age will add approximately 1 million brand-new users in 2018, which is purposeful considering Facebook's user base overall will certainly boost by only 1.6 million," claimed eMarketer elderly forecasting analyst Chris Bendtsen. "What this suggests is that Facebook is adding a lot more brand-new older users than it's shedding younger ones."
On the whole, Facebook's use amongst 55- to 64-year-olds will certainly boost by 4.9% in 2018. And also usage amongst those 65 and also older is anticipated to raise by 6.0%.
At the same time, Facebook's use amongst those 11 as well as more youthful will certainly decrease 9.3%, while those in the 12-to-17 age and also those in the 18-to-24 age will certainly decrease by 5.6% and 4.5%, respectively.
Teenagers might be changing from Facebook, however it's still the No. 1 social network amongst millennials, Gen Xers and boomers.
Actually, infant boomers prefer Facebook over various other social applications, like Pinterest, Instagram as well as especially Snapchat. This year, we anticipate 31.9 million individuals because accomplice to make use of Facebook.
" Facebook is still doing well in these older age groups," claimed eMarketer major expert Debra Aho Williamson. "It's true that Instagram is gaining strength amongst those 35 and also older, yet Facebook remains their platform of selection."
" It's where their friends and family are, and also its functions know and also safe," she added. "In spite of Facebook's widely publicized issues with information personal privacy, hacking and also phony news, a lot of individuals in these age are still using it."