How Many People In Facebook
How Many People In Facebook
This year, 169.5 million individuals in the United States-- or more than half of the populace-- will utilize Facebook, a 0.9% increase from 2017, according to our quotes.
By the end of the forecasting duration (2022 ), we anticipate Facebook's individual base to grow to 176.3 million. That's many thanks, in big component, to older demographics.
How Old Are Facebook Users?
While more youthful individuals are leaving Facebook at an also much faster pace than we previously anticipated, older age groups are accessing the social system extra-- especially the 55-to-64 and also 65-plus age.
" Each of those age groups will certainly include roughly 1 million brand-new customers in 2018, which is meaningful considering Facebook's customer base as a whole will raise by just 1.6 million," stated eMarketer senior forecasting analyst Chris Bendtsen. "What this means is that Facebook is including a lot more brand-new older users than it's losing younger ones."
In general, Facebook's usage amongst 55- to 64-year-olds will increase by 4.9% in 2018. And also use among those 65 and also older is anticipated to boost by 6.0%.
Meanwhile, Facebook's usage among those 11 and also more youthful will decline 9.3%, while those in the 12-to-17 age and those in the 18-to-24 age will decrease by 5.6% and also 4.5%, specifically.
Teenagers might be moving from Facebook, but it's still the No. 1 social media network amongst millennials, Gen Xers as well as boomers.
In fact, baby boomers prefer Facebook over other social applications, like Pinterest, Instagram and also especially Snapchat. This year, we expect 31.9 million individuals because accomplice to make use of Facebook.
" Facebook is still carrying out well in these older age," said eMarketer major analyst Debra Aho Williamson. "It's true that Instagram is gaining strength among those 35 and older, but Facebook remains their platform of choice."
" It's where their family and friends are, as well as its functions know and also safe," she added. "Despite Facebook's widely promoted problems with data personal privacy, hacking as well as phony information, a lot of customers in these age groups are still using it."