How Many People are On Facebook
How Many People Are On Facebook
This year, 169.5 million people in the United States-- or majority of the population-- will certainly use Facebook, a 0.9% boost from 2017, according to our price quotes.
By the end of the projecting duration (2022 ), we anticipate Facebook's user base to expand to 176.3 million. That's many thanks, in big part, to older demographics.
How Old Are Facebook Users?
While younger users are leaving Facebook at an also much faster speed than we previously expected, older age are accessing the social system much more-- particularly the 55-to-64 as well as 65-plus age groups.
" Each of those age will include roughly 1 million brand-new users in 2018, which is significant taking into consideration Facebook's customer base all at once will certainly raise by only 1.6 million," stated eMarketer elderly projecting analyst Chris Bendtsen. "What this suggests is that Facebook is including a lot more brand-new older individuals than it's shedding more youthful ones."
Overall, Facebook's usage amongst 55- to 64-year-olds will certainly increase by 4.9% in 2018. And use among those 65 and older is expected to boost by 6.0%.
On the other hand, Facebook's usage amongst those 11 as well as younger will certainly decrease 9.3%, while those in the 12-to-17 age group and also those in the 18-to-24 age group will certainly decrease by 5.6% and 4.5%, respectively.
Teenagers might be moving from Facebook, yet it's still the No. 1 social network among millennials, Gen Xers as well as boomers.
In fact, infant boomers prefer Facebook over various other social applications, like Pinterest, Instagram and especially Snapchat. This year, we anticipate 31.9 million individuals in that accomplice to utilize Facebook.
" Facebook is still doing well in these older age groups," said eMarketer major analyst Debra Aho Williamson. "It holds true that Instagram is gaining strength amongst those 35 as well as older, yet Facebook stays their system of option."
" It's where their family and friends are, and its features are familiar as well as safe," she included. "Despite Facebook's commonly promoted troubles with information personal privacy, hacking and also phony news, many individuals in these age groups are still using it."