How Many People Have Facebook Accounts
How Many People Have Facebook Accounts
This year, 169.5 million individuals in the US-- or majority of the populace-- will use Facebook, a 0.9% increase from 2017, according to our quotes.
By the end of the forecasting duration (2022 ), we anticipate Facebook's individual base to grow to 176.3 million. That's thanks, in big part, to older demographics.
How Old Are Facebook Users?
While younger individuals are leaving Facebook at an also faster rate than we previously expected, older age are accessing the social system much more-- especially the 55-to-64 as well as 65-plus age groups.
" Each of those age will include about 1 million brand-new users in 2018, which is meaningful taking into consideration Facebook's user base overall will raise by just 1.6 million," stated eMarketer elderly forecasting analyst Chris Bendtsen. "What this indicates is that Facebook is including more new older customers than it's losing younger ones."
Generally, Facebook's usage amongst 55- to 64-year-olds will raise by 4.9% in 2018. And usage among those 65 as well as older is anticipated to increase by 6.0%.
On the other hand, Facebook's usage amongst those 11 and also younger will certainly decline 9.3%, while those in the 12-to-17 age and those in the 18-to-24 age will certainly decrease by 5.6% and 4.5%, respectively.
Teenagers may be shifting from Facebook, yet it's still the No. 1 social media among millennials, Gen Xers as well as boomers.
Actually, baby boomers prefer Facebook over various other social applications, like Pinterest, Instagram and particularly Snapchat. This year, we expect 31.9 million individuals in that associate to utilize Facebook.
" Facebook is still performing well in these older age groups," claimed eMarketer primary analyst Debra Aho Williamson. "It holds true that Instagram is gaining strength among those 35 and older, however Facebook remains their platform of selection."
" It's where their friends and family are, and its attributes are familiar and also secure," she included. "Regardless of Facebook's commonly promoted troubles with data privacy, hacking and also phony news, the majority of individuals in these age groups are still using it."